AI & Automation · Real Estate View live site
Fyllan – Changing the Reservations Game for Good
Fyllan is a restaurant reservation platform that flips the traditional booking model. Instead of charging restaurants fees, customers pay upfront to secure the best seats — eliminating no-shows and increasing revenue for the restaurant. Wiselogix built and maintains Fyllan’s WordPress-powered web presence.
| Industry | Food & Hospitality |
| Timeline | 6 weeks |
| Services | WordPress Development |
The challenge
Restaurants were losing money to no-shows and unfair fees.
Traditional reservation platforms charge restaurants high fees just to let customers book on their own website. No-shows cost restaurants real revenue with no accountability. Fyllan needed a platform and web presence that communicated a bold new model clearly and drove sign-ups from restaurant owners.
Our approach
Build a site that makes a bold idea instantly understood.
Fyllan’s concept is simple but counterintuitive — restaurants pay nothing, customers pay to book. That message had to land in seconds. Our approach focused on clear visual storytelling, a logical page hierarchy that walks restaurant owners through the value before asking them to sign up, and a clean WordPress build that stays fast and easy to update. Every section was written and structured to remove doubt and move visitors toward action.
Before & after
The numbers tell the story
How we delivered it
A 6-week build, focused on clarity and conversion.
- Discovery & Site Planning
Mapped Fyllan’s core value propositions, identified the target audience (independent restaurant owners), and planned the full page structure — home, how it works, restaurants, about, partners, and contact. Defined tone, messaging hierarchy, and CTA strategy.
- Design & Wireframes
Created wireframes for all key pages with a focus on the “How It Works” step flow and the zero-fee value proposition. Approved visual direction: bold, friendly, and benefit-led.
- WordPress Development
Built the site on WordPress using WPBakery. Developed all pages, navigation, and mobile-responsive layouts. Integrated contact and sign-up forms for restaurant partner acquisition.
- Content Integration & Refinement
Populated all pages with final copy, images, and section content. Refined the 4-step booking flow visuals, benefits icons, and restaurant-facing messaging. Reviewed across devices.
- Testing, Launch & Handover
Full QA across browsers and screen sizes, form testing, performance checks, and DNS go-live. Handed off to the Fyllan team with CMS training so they can manage content independently.
Project gallery
A look at the build
